Determinantes de la rentabilidad de las Pymes ecuatorianas: provincia Pichincha, sectores M701 y M749, periodo 2023.

Abstract

Abstract: This study analyzes the determinants of profitability of Ecuadorian small and medium-sized enterprises (SMEs) in sectors M701 and M749, located in the province of Pichincha, during the year 2023. These sectors correspond to head office activities and other professional, scientific, and technical activities not elsewhere classified, which are part of Section M, Professional, Scientific, and Technical Activities, according to ISIC Rev. 4. A quantitative approach was adopted, using a non-experimental, cross-sectional, and correlational research design, based on financial information obtained from the Superintendence of Companies, Securities, and Insurance of Ecuador. Through a multiple linear regression model, the results indicate that leverage has a statistically significant negative effect on both ROA and ROE. Likewise, firm size shows a positive relationship with ROA and a negative relationship with ROE, while liquidity does not present statistical significance. Finally, firm age is found to be significant with a negative relationship. These findings contribute to a better understanding of the factors affecting SME profitability and provide useful evidence for managerial decision-making.