Propuesta de mejora del clima laboral y nivel de engagement desde la perspectiva de Management 3.0 en la Cooperativa de Ahorro y Crédito Policía Nacional, agencia Zamora

Abstract

Abstract: The objective of this thesis is to design a proposal to improve the work environment and level of engagement from the perspective of Management 3.0 in the National Police Savings and Credit Cooperative, Zamora branch, this assessment was developed through a diagnostic process that included interviews and direct observation of all staff at the Zamora agency. It identified strengths in leadership and a culture of recognition, as well as areas for improvement in motivation, professional development, and internal communication. First, an internal communication and feedback program was implemented, guided by a decision matrix. This was complemented by the development of a prototype mobile application called KUDO BOX Digital, designed to recognize employee achievements. Finally, the action plan uses a structure based on the IDB's MP4R methodology, which has a duration of five months and comprises five phases: planning, development of transformational leadership, strengthening communication, a collaborative recognition system, innovation, and closure. The expected outcome demonstrates an improvement in commitment, motivation, and labor relations, thereby contributing to the development of a better organizational culture.