Análisis de las Herramientas Administrativas - Financieras para la toma de decisiones a corto plazo y aplicación en la empresa de producción Recrea Muebles Cía. Ltda., de la ciudad de Cuenca, del cantón Cuenca, provincia del Azuay, año 2014.

Abstract

Nowadays companies live in a globalized and competitive world, which has forced them to develop new forms of administration in order to survive long term. In this respect, the strategic planning plays a big role with the implementation of tools that direct the attention to factors that before did not have the importance that they now have. That is the case of the cost and its analysis, the form of the price fixing, the creation of value of the company, analysis of ideal mixture of products, analysis of margin of contribution, managing of inventories, information managing, etc. This work has a summary of the main definitions, seeking to understand and to apply them for decision-making after an analysis of the financial and production statements of RECREA MUEBLES CIA. LTDA.