Consumo y uso de los medios de comunicación en jóvenes del Colegio de Bachillerato Gral. Vicente Anda Aguirre de Balsas en tiempos de convergencia período marzo-abril 2016

Abstract

Abstract: The present research work carried out to the students of the school Vicente Anda Aguirre of Balsas during the period March-April 2016; seeks to obtain information on the consumption and use that young people give to different mass media, is included a questionnaire which consists of five sections with about fifty-eight different questions about reporting data, income, radio, TV, newspapers, cell phones, cultural consumption, Facebook, leisure activities, consumption of computers, among others. In this thesis we briefly describe the use of the mass media, and to use by consumers of media; Ecuadorian specifically high school students. The answers provided to the applied survey provide us a clear idea about the increasing use and consumption that they give to information technology and communication.