Consumo de los videojuegos de los jóvenes universitarios de la ciudad de Loja (Universidad Técnica Particular De Loja y Universidad Nacional De Loja)

Abstract

Abstract:The objective of this degree work was to analyze the consumption of video games in young university students in the city of Loja, as specific objectives it seeks to analyze the most used media, platforms and behavior. To meet these purposes, a mixed approach methodology was applied, both quantitative and qualitative, through the application of a survey, focus groups on a representative sample of students from the National University of Loja and Private Technical University of Loja, as well as interviews with experts. The results found in the show a prevalence of men who use video games, in addition, there are differences in the time they dedicate to consumption between public and private institutions, being higher in the former as a result of greater purchasing power; One aspect that influenced consumption was the confinement by Covid-19. It was also found that young people in higher grades lose interest in the game. Based on the results, it is concluded that the video game consumption habit is influenced by socioeconomic variables, gender, the pandemic and by age.